My Roles
~ Objective:
Build community stickiness + increase trading volume for a meme project.
~ Approach:
8 micro-KOLs pushing meme content & engagement tweets.
2 AMA sessions hosted to educate and onboard new users.
Content mix: memes, explainer threads, and engagement tweets.
~ Results:
12+ new liquidity providers within the first 48h.
500+ comments across KOL engagement tweets.
250k+ impressions across campaign posts.
AMA Session Impact:
809 scheduled listeners
271 live attendees
2.5k tuned in within 1 hour
12k views, 221 comments on the AMA post itself